Design Portfolio
Los Roques - Rebranding
The primary goal of the project was to undertake a complete rebranding of Los Roques, a beautiful archipelago located off the coast of Venezuela in the Caribbean Sea. Renowned for its pristine beaches, crystal-clear waters, and abundant marine life, Los Roques is a popular tourist destination for travellers seeking a tropical paradise.
ABOUT LOS ROQUES:
Los Roques is a tourist destination situated Venezuela. Known for its unspoiled beaches and abundant marine life, it is a popular destination for nature lovers.
EXPECTED OUTCOMES:
The project aimed to define a branding that reflected the unique ambiance and natural charm of Los Roques, capturing the essence and beauty of the location to attract more visitors and promote the destination effectively.
PROJECT SCOPE:
The project scope included designing a new logo, selecting a representative colour palette, choosing suitable typography, developing distinctive graphic elements, and creating a travel guide for Los Roques.
KMAX - Rebranding
The rebranding project for KMAX aimed to modernise the company’s image while retaining key elements of its existing brand. The goal was to create a logo and brand identity that reflected KMAX’s role in the construction industry.
ABOUT LOS ROQUES:
KMAX LLC, established in 2010 in Winter Garden, Florida, is a construction services company committed to delivering quality projects at fair costs. They offer a wide range of services including concrete services, siding installation, roofing solutions, kitchen design, flooring solutions, and restoration services.
EXPECTED OUTCOMES:
Improve brand perception and standardise KMAX’s image across all platforms.
PROJECT SCOPE:
Redesigning the logo, updating the colour palette and typography, and creating new graphic elements, business cards, and brochures.
