Design Portfolio
Packaging for Miluna
The project involved designing and developing innovative and functional packaging for dried and preserved flowers. The primary objective was to create packaging that not only protected the flowers during transportation but also reflected the brand’s visual image, providing a memorable experience for the recipient.
EXPECTED OUTCOMES:
It was expected that the new packaging would capture customers’ attention from the moment they received the package, generating excitement and anticipation for the product inside. Additionally, it was expected to provide useful information on flower care and facilitate communication with the company for inquiries or future purchases. Ultimately, the personalised packaging was expected to add a special touch to the wedding where
PROJECT SCOPE:
Packaging Design: Creation of an attractive and practical box to ensure the proper protection of dried and preserved flowers during transit.
Customer Experience: Incorporation of elements to provide a memorable experience for the customer upon receiving the package.
Product Information: Inclusion of clear and concise instructions on caring for dried and preserved flowers, as well as company contact information for further inquiries.
Personalization: Ability to personalize the packaging with wedding-related details such as the names of the couple, the event place and date.
